An accomplished digital adviser…

With an in depth experience of delivering large transformation projects and after working in both PwC and Accenture, I now work closely with Boards and Senior Leadership Teams on helping them become digital focused. I have helped varied organisations implement digital solutions to enhance both customer and employee experiences as well as generate increased revenues, develop digital capability, improve operational efficiency and cost reduction.

I’m a strong leader in digital strategy and transformation. I’ve worked extensively with senior executives and Boards to create strategies to help organisations to become innovative in a digital and customer centric world. Developing strong client relationships and delivering exceptional results is at the heart of what I achieve. I’ve advised, at the strategy level, many high profile digital projects all within challenging deadlines and strict budgets.

Excellence into action…


My approach is challenging, solid, realistic and a source of practical help, information, and encouragement to Boards and Senior Leadership Teams who are committed to creating, building and delivering their digital journey.


My expertise lies in:

  • Experience – customer, end user and employee experience
  • Analytics – channel, customer and operational/service analytics 
  • Strategy – aligning digital and organisational strategies 
  • New and improved digital channels – responsive portal, full automated self service, robotics process automation
  • Digital marketing and pro active communications– personalisation, targeted campaigns
  • Mobile workforce – effective front line, case management, workforce journeys, mobile technology 
  • Integrating the front and back office


“The best way for me to sum up my experience of working with Ann is that I have never wrote so few notes yet come out of the experience with so many ideas and feeling like I have achieved so much. Always thought provoking, motivating and inspiring but always grounded by a sense of realism that makes it actually work in practice!”

Claire Bedwell, Client Services Director, HWC Ltd

Do you feel I could help with your digital ambition?