Video of Malcolm Gladwell talking about product development
Oct 16, 2008 Author: Ann | Filed under: Marketing, StrategyHit the link below to see an interesting video Malcolm Gladwell presented in 2004 (yes I know it’s 4 years ago) but it’s fascinating. Malcolm is the author of the ‘Tipping Point’ and ‘Blink’ both fascinating books. He is always worthwhile watching. Hope you enjoy it!
www.ted.com/index.php/talks/malcolm_gladwell_on_spaghetti_sauce.html
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