Why can small businesses compete with the corporates? Because:

They have soul

They have passion

They have a sense of community

They have small teams that can make quick decisions

They are more intimate, personal and in touch with their customers

They can change their business models to fit new ways of marketing

However, small businesses need to get better at:

Reinventing their marketing…..period.

Differentiating themselves.

Executing at least some of those great ideas they come up with.

Employing leadership behaviours not management traits.

Investment not cost cutting.

Taking a hard, long look at what they need to change in the next 3 years.

The question is, are you making waves or just ‘bobbing’ along to see where all this takes you?