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	<title>Ann Holman</title>
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	<link>http://annholman.co.uk</link>
	<description>This blog aims to share and stimulate dialogue around ideas for small business development and growth.</description>
	<pubDate>Tue, 09 Mar 2010 15:53:55 +0000</pubDate>
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		<title>Marketing is moving on up&#8230;..</title>
		<link>http://annholman.co.uk/marketing/marketing-is-moving-on-up/</link>
		<comments>http://annholman.co.uk/marketing/marketing-is-moving-on-up/#comments</comments>
		<pubDate>Tue, 09 Mar 2010 15:53:55 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
		
		<category><![CDATA[Brand]]></category>

		<category><![CDATA[Business Growth]]></category>

		<category><![CDATA[Business Start Up]]></category>

		<category><![CDATA[Creative Thinking]]></category>

		<category><![CDATA[Culture]]></category>

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		<category><![CDATA[Freelance]]></category>

		<category><![CDATA[Future Trends]]></category>

		<category><![CDATA[Home business]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Small Business]]></category>

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		<category><![CDATA[customer experience]]></category>

		<category><![CDATA[customer loyalty]]></category>

		<category><![CDATA[online marketing]]></category>

		<category><![CDATA[social marketing]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=750</guid>
		<description><![CDATA[Hmmm&#8230;. your customers are creating the market place now not you. Give us choice and we will take it! Look at us has been replaced with look at what we are doing. The big question; is your marketing designed for a static world or an ever changing one?
Markets will always outperform individual businesses, they also [...]]]></description>
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		<item>
		<title>Likeminds raise the game again!</title>
		<link>http://annholman.co.uk/marketing/likeminds-raise-the-game-again/</link>
		<comments>http://annholman.co.uk/marketing/likeminds-raise-the-game-again/#comments</comments>
		<pubDate>Tue, 02 Mar 2010 12:32:38 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
		
		<category><![CDATA[Brand]]></category>

		<category><![CDATA[Business Growth]]></category>

		<category><![CDATA[Culture]]></category>

		<category><![CDATA[Customer Service]]></category>

		<category><![CDATA[Freelance]]></category>

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		<category><![CDATA[blogging]]></category>

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		<category><![CDATA[Add new tag]]></category>

		<category><![CDATA[ann holman]]></category>

		<category><![CDATA[likeminds]]></category>

		<category><![CDATA[online marketing]]></category>

		<category><![CDATA[social marketing]]></category>

		<category><![CDATA[social networking]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=747</guid>
		<description><![CDATA[In October I had to queue to get into the Likeminds Conference in Exeter. This time I was one of the many getting kicked out by Scott Gould at the end of the night!
Well they went and did again didn&#8217;t they? The organisers, speakers and delegates raised the bar without creating one! &#8220;People to people&#8221; [...]]]></description>
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		<item>
		<title>The web is just different&#8230;.</title>
		<link>http://annholman.co.uk/marketing/the-web-is-just-different/</link>
		<comments>http://annholman.co.uk/marketing/the-web-is-just-different/#comments</comments>
		<pubDate>Tue, 23 Feb 2010 14:13:45 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
		
		<category><![CDATA[Business Growth]]></category>

		<category><![CDATA[Business Start Up]]></category>

		<category><![CDATA[Culture]]></category>

		<category><![CDATA[Freelance]]></category>

		<category><![CDATA[Future Trends]]></category>

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		<category><![CDATA[Leadership]]></category>

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		<category><![CDATA[change]]></category>

		<category><![CDATA[web]]></category>

		<category><![CDATA[web 2.0 small business]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=743</guid>
		<description><![CDATA[Some people, in fact more than we would like to admit, are underestimating the scale and the power of non financial motivations. This is also true of freedom to express oneself too. I recently had a delegate offer &#8221; why on earth would my employees want to express themselves?&#8221;
The web is not a separate world, [...]]]></description>
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		<item>
		<title>Marketing budgets to reduce?</title>
		<link>http://annholman.co.uk/uncategorized/marketing-budgets-to-reduce/</link>
		<comments>http://annholman.co.uk/uncategorized/marketing-budgets-to-reduce/#comments</comments>
		<pubDate>Tue, 16 Feb 2010 10:42:53 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
		
		<category><![CDATA[Brand]]></category>

		<category><![CDATA[Business Growth]]></category>

		<category><![CDATA[Business Start Up]]></category>

		<category><![CDATA[Creative Thinking]]></category>

		<category><![CDATA[Customer Service]]></category>

		<category><![CDATA[Freelance]]></category>

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		<category><![CDATA[social media]]></category>

		<category><![CDATA[ann holman]]></category>

		<category><![CDATA[Clay Shirky]]></category>

		<category><![CDATA[communication tools]]></category>

		<category><![CDATA[individual customer experiences]]></category>

		<category><![CDATA[marketing budgets]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=739</guid>
		<description><![CDATA[

As the new tactics of marketing really start to have their say, as the case studies begin to roll in and as the mass market gets used to using these new tools to communicate, connect, share and collaborate with customers, it will demand a significant shift in your business too.
Gone are the days when you [...]]]></description>
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		</item>
		<item>
		<title>&#8220;Ignore Everybody&#8221; Hugh MacLeod</title>
		<link>http://annholman.co.uk/uncategorized/ignore-everybody-hugh-macleod/</link>
		<comments>http://annholman.co.uk/uncategorized/ignore-everybody-hugh-macleod/#comments</comments>
		<pubDate>Tue, 09 Feb 2010 15:24:44 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[ann holman]]></category>

		<category><![CDATA[Business Start Up]]></category>

		<category><![CDATA[creative business]]></category>

		<category><![CDATA[creative sector]]></category>

		<category><![CDATA[creativity]]></category>

		<category><![CDATA[Hugh Macleod]]></category>

		<category><![CDATA[ignore everybody]]></category>

		<category><![CDATA[starting in business]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=734</guid>
		<description><![CDATA[
Just finished this book over the weekend. If you are looking to set up your own business, a creative, or just someone interested in removing yourself from the constraints of corporate life, this book is a great read. Loved it.
Hugh just says it as it is. Life is tough, creative freedom hard to find but, [...]]]></description>
		<wfw:commentRss>http://annholman.co.uk/uncategorized/ignore-everybody-hugh-macleod/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Slightly distracted&#8230;.</title>
		<link>http://annholman.co.uk/uncategorized/slightly-distracted/</link>
		<comments>http://annholman.co.uk/uncategorized/slightly-distracted/#comments</comments>
		<pubDate>Fri, 05 Feb 2010 11:34:09 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[ann holman]]></category>

		<category><![CDATA[eBook]]></category>

		<category><![CDATA[future of business]]></category>

		<category><![CDATA[future of work]]></category>

		<category><![CDATA[publishing]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=732</guid>
		<description><![CDATA[Just wanted to check in and explain why this blog hasn&#8217;t been that active over the last few weeks, the eBook is getting in the way. Or, should I say it&#8217;s slightly distracting me!
As an update, I now have the fifty words of which half are complete, well in their first draft stage anyway. Thanks [...]]]></description>
		<wfw:commentRss>http://annholman.co.uk/uncategorized/slightly-distracted/feed/</wfw:commentRss>
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		<item>
		<title>Its not marketing&#8230;.</title>
		<link>http://annholman.co.uk/uncategorized/its-not-marketing/</link>
		<comments>http://annholman.co.uk/uncategorized/its-not-marketing/#comments</comments>
		<pubDate>Thu, 21 Jan 2010 11:37:46 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
		
		<category><![CDATA[Brand]]></category>

		<category><![CDATA[Business Growth]]></category>

		<category><![CDATA[Business Start Up]]></category>

		<category><![CDATA[Creative Thinking]]></category>

		<category><![CDATA[Customer Service]]></category>

		<category><![CDATA[Freelance]]></category>

		<category><![CDATA[Future Trends]]></category>

		<category><![CDATA[Home business]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Small Business]]></category>

		<category><![CDATA[Strategy]]></category>

		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[entrepreneur]]></category>

		<category><![CDATA[management behaviour]]></category>

		<category><![CDATA[social media]]></category>

		<category><![CDATA[marketing strategy]]></category>

		<category><![CDATA[product]]></category>

		<category><![CDATA[Seth Godin]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=727</guid>
		<description><![CDATA[
I&#8217;m cheating today, but hey if someone posts something concise and great, why not share it, it&#8217;s what blogging is about! Fabulous post by Seth Godin, got me thinking anyway.
http://sethgodin.typepad.com/seths_blog/2010/01/in-between-frames.html

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		<item>
		<title>Social Media isn&#8217;t that bad!</title>
		<link>http://annholman.co.uk/marketing/social-media-isnt-that-bad/</link>
		<comments>http://annholman.co.uk/marketing/social-media-isnt-that-bad/#comments</comments>
		<pubDate>Thu, 14 Jan 2010 13:41:46 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
		
		<category><![CDATA[Freelance]]></category>

		<category><![CDATA[Future Trends]]></category>

		<category><![CDATA[Home business]]></category>

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		<category><![CDATA[Small Business]]></category>

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		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=724</guid>
		<description><![CDATA[
This social media is an amazing thing particularly for people who do a lot of thinking and have lots to say about their specialist stuff. Like anyone using tools like blogs, Twitter and Facebook, you have a journal of everything that you have ever written. The media would have us believe that this ability to [...]]]></description>
		<wfw:commentRss>http://annholman.co.uk/marketing/social-media-isnt-that-bad/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Too late for armbands, you need to be able to swim!</title>
		<link>http://annholman.co.uk/marketing/too-late-for-armbands-you-need-to-be-able-to-swim/</link>
		<comments>http://annholman.co.uk/marketing/too-late-for-armbands-you-need-to-be-able-to-swim/#comments</comments>
		<pubDate>Wed, 13 Jan 2010 09:58:41 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
		
		<category><![CDATA[Business Growth]]></category>

		<category><![CDATA[Customer Service]]></category>

		<category><![CDATA[Freelance]]></category>

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		<category><![CDATA[building relationships]]></category>

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		<category><![CDATA[groundswell]]></category>

		<category><![CDATA[social media marketing]]></category>

		<category><![CDATA[social media strategy]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=721</guid>
		<description><![CDATA[
You can&#8217;t avoid it. You can&#8217;t sweep it under the rug and you certainly can&#8217;t run like hell. We know the online world is starting to overpower the offline world. We can now start to show case studies of how big corporates are radically overhauling their marketing budgets towards social media activity.
People are talking about [...]]]></description>
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		<item>
		<title>Not enough scarcity!</title>
		<link>http://annholman.co.uk/marketing/not-enough-scarcity/</link>
		<comments>http://annholman.co.uk/marketing/not-enough-scarcity/#comments</comments>
		<pubDate>Mon, 11 Jan 2010 10:49:08 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
		
		<category><![CDATA[Brand]]></category>

		<category><![CDATA[Business Growth]]></category>

		<category><![CDATA[Freelance]]></category>

		<category><![CDATA[Future Trends]]></category>

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		<category><![CDATA[Leadership]]></category>

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		<category><![CDATA[Small Business]]></category>

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		<category><![CDATA[abundance]]></category>

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		<category><![CDATA[authenticity]]></category>

		<category><![CDATA[business models]]></category>

		<category><![CDATA[scarcity]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=718</guid>
		<description><![CDATA[
There isn’t enough scarcity! There are hundreds of design agencies in each city, thousands of law firms, trainers, consultants, cafes, bed &#38; breakfasts, widget makers and art galleries. Not to mention the thousands of photographers graduating from UK universities this year.
They are all ‘me too’ products and everything looks the same. A walk down any [...]]]></description>
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