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	<title>Ann Holman &#187; Marketing</title>
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	<link>http://annholman.co.uk</link>
	<description>This blog aims to share and stimulate dialogue around ideas for small business development and growth.</description>
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		<title>Making money or making an impact?</title>
		<link>http://annholman.co.uk/marketing/making-money-or-making-an-impact/</link>
		<comments>http://annholman.co.uk/marketing/making-money-or-making-an-impact/#comments</comments>
		<pubDate>Tue, 24 Aug 2010 07:42:06 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
				<category><![CDATA[Connection]]></category>
		<category><![CDATA[Future Trends]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Participation]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[business relationship]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[management behaviour]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[broadcast]]></category>
		<category><![CDATA[business community]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=1044</guid>
		<description><![CDATA[I fear for social media at the moment. As the masses start their reserved adoption of social media and the ROI agenda heightens, are we not going to lose the original intent of social media? That is to engage, connect, participate and converse. Something the early adopters have found so exciting. Seriously, why is there [...]]]></description>
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		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>Observations &#8211; just saying&#8230;..</title>
		<link>http://annholman.co.uk/marketing/observations-just-saying/</link>
		<comments>http://annholman.co.uk/marketing/observations-just-saying/#comments</comments>
		<pubDate>Mon, 16 Aug 2010 11:42:06 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
				<category><![CDATA[Brand]]></category>
		<category><![CDATA[Connection]]></category>
		<category><![CDATA[Creative Thinking]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[Future Trends]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Participation]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Talent]]></category>
		<category><![CDATA[business relationship]]></category>
		<category><![CDATA[change]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[management behaviour]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[business community]]></category>
		<category><![CDATA[business culture]]></category>
		<category><![CDATA[future business]]></category>
		<category><![CDATA[future thinking]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=1031</guid>
		<description><![CDATA[A level playing field&#124; People rather than products&#124; Gifts&#124; Air of excitement&#124; Nervous trepidation&#124; Unorthodox thinking&#124; Too much coffee&#124; Not enough change&#124; Screen time&#124; Insomnia stimulating inspiration&#124; Inert organisations&#124; Flair&#124; Straight jacket actions&#124; Google&#124; Creative remixing&#124; Bags of ideas&#124; Little impact&#124; Trouble at the mill&#124; Going slow fast&#124; The miracles of innovation&#124; The stupidity of [...]]]></description>
		<wfw:commentRss>http://annholman.co.uk/marketing/observations-just-saying/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>What can you do with one wellie boot?</title>
		<link>http://annholman.co.uk/marketing/what-can-you-do-with-one-wellie-boot/</link>
		<comments>http://annholman.co.uk/marketing/what-can-you-do-with-one-wellie-boot/#comments</comments>
		<pubDate>Tue, 27 Jul 2010 07:20:57 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
				<category><![CDATA[Connection]]></category>
		<category><![CDATA[Future Trends]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[business relationship]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[management behaviour]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[connections]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[social networks]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=1025</guid>
		<description><![CDATA[Not much unless you have one leg! The phone wouldn&#8217;t have got far if there had only been one and neither would the computer. Being connected and having connections was always important but more so nowadays as we operate equally online and offline. 
Connections bind communities and strengthen relationships, but it simply doesn&#8217;t work if [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Josh Chandler &#8211; Interview</title>
		<link>http://annholman.co.uk/marketing/josh-chandler-interview/</link>
		<comments>http://annholman.co.uk/marketing/josh-chandler-interview/#comments</comments>
		<pubDate>Tue, 20 Jul 2010 06:48:37 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
				<category><![CDATA[Brand]]></category>
		<category><![CDATA[Connection]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Future Trends]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Talent]]></category>
		<category><![CDATA[business relationship]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Josh Chandler]]></category>
		<category><![CDATA[people to people]]></category>
		<category><![CDATA[Small Business]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=1023</guid>
		<description><![CDATA[I had the pleasure of chatting to Josh Chandler last week where we discussed social media and its role in small business. Download it here:
http://joshchandlerblog.com/
It&#8217;s only 15 minutes long and just trying to get some thinking going!

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		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>&#8220;Can I borrow a cup of sugar?&#8221;</title>
		<link>http://annholman.co.uk/marketing/can-i-borrow-a-cup-of-sugar/</link>
		<comments>http://annholman.co.uk/marketing/can-i-borrow-a-cup-of-sugar/#comments</comments>
		<pubDate>Mon, 05 Jul 2010 10:59:48 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
				<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[business relationship]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[management behaviour]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[customers]]></category>
		<category><![CDATA[relationships]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=997</guid>
		<description><![CDATA[
Remember the old saying &#8220;going to borrow a cup of sugar&#8221; Referred to as the best way of getting to meet or know your neighbour. Just occurred to me, that perhaps we should do this more often in business. 
Today is a lot about connections and relationships. We need to get out and about more [...]]]></description>
		<wfw:commentRss>http://annholman.co.uk/marketing/can-i-borrow-a-cup-of-sugar/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Hang On &#8211; An Update!</title>
		<link>http://annholman.co.uk/marketing/hang-on-an-update/</link>
		<comments>http://annholman.co.uk/marketing/hang-on-an-update/#comments</comments>
		<pubDate>Thu, 01 Jul 2010 08:59:40 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
				<category><![CDATA[Creative Thinking]]></category>
		<category><![CDATA[Future Trends]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[books]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[e-books]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[ann holman]]></category>
		<category><![CDATA[crowdsourced]]></category>
		<category><![CDATA[eBook]]></category>
		<category><![CDATA[freemium]]></category>
		<category><![CDATA[Hang on]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=991</guid>
		<description><![CDATA[Just thought I&#8217;d share some thoughts on how the eBook &#8220;Hang On&#8221; is doing after its recent launch. I&#8217;m conscious that lots of people are thinking about a doing a similar thing as part of their freemium model. Claire Marshall at www.RokkInternet.com suggested I do this at the launch. A promise I made and am [...]]]></description>
		<wfw:commentRss>http://annholman.co.uk/marketing/hang-on-an-update/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Know your influencers</title>
		<link>http://annholman.co.uk/marketing/know-your-influencers/</link>
		<comments>http://annholman.co.uk/marketing/know-your-influencers/#comments</comments>
		<pubDate>Mon, 28 Jun 2010 08:58:28 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
				<category><![CDATA[Connection]]></category>
		<category><![CDATA[Creative Thinking]]></category>
		<category><![CDATA[Future Trends]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Participation]]></category>
		<category><![CDATA[business relationship]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Brian Solis]]></category>
		<category><![CDATA[business community]]></category>
		<category><![CDATA[business eco system]]></category>
		<category><![CDATA[connections]]></category>
		<category><![CDATA[influencers]]></category>
		<category><![CDATA[marketing strategy]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=986</guid>
		<description><![CDATA[
Brian Solis wrote an exceptional article last November on social media and traditional influencers, catch it here; 
http://www.briansolis.com/2009/11/social-media-influencers-are-not-traditional-influencers/

Its interesting as it distinguishs the potential differences. However, if you’re moving that passive database to a proactive community, its more sophisticated than that. Any business community around your business will depend on differing levels of intimacy, different [...]]]></description>
		<wfw:commentRss>http://annholman.co.uk/marketing/know-your-influencers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Defining the business community</title>
		<link>http://annholman.co.uk/marketing/defining-the-business-community/</link>
		<comments>http://annholman.co.uk/marketing/defining-the-business-community/#comments</comments>
		<pubDate>Thu, 24 Jun 2010 13:17:00 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
				<category><![CDATA[Brand]]></category>
		<category><![CDATA[Connection]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Future Trends]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Participation]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[business relationship]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[business community]]></category>
		<category><![CDATA[business eco system]]></category>
		<category><![CDATA[business relationships]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=981</guid>
		<description><![CDATA[Moving that static database where you ‘buy’ customers to a healthy, engaging, vibrant business community isn’t going to be easy, no one said it was. It’s also a long and windy road too. However, the only limitations to it are what you place on it, not your customers, nor, the community you already have. There [...]]]></description>
		<wfw:commentRss>http://annholman.co.uk/marketing/defining-the-business-community/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SM questions are changing</title>
		<link>http://annholman.co.uk/marketing/sm-questions-are-changing/</link>
		<comments>http://annholman.co.uk/marketing/sm-questions-are-changing/#comments</comments>
		<pubDate>Tue, 22 Jun 2010 13:38:08 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
				<category><![CDATA[Brand]]></category>
		<category><![CDATA[Connection]]></category>
		<category><![CDATA[Future Trends]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Participation]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[business relationship]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[media140]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[social media strategy]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=975</guid>
		<description><![CDATA[
Now thats interesting and if the questions are changing perhaps the answers must too! Last evening I attended the www.media140.com event in Bristol, hosted in the salubrious setting of Goldbrick House. A superb, fascinating venue that upstairs resembled a gentleman&#8217;s club, only it allowed women in too!
As my fellow countyman (thats Yorkshire Trey) Alan Bennett [...]]]></description>
		<wfw:commentRss>http://annholman.co.uk/marketing/sm-questions-are-changing/feed/</wfw:commentRss>
		<slash:comments>10</slash:comments>
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		<item>
		<title>Binding the loose connections</title>
		<link>http://annholman.co.uk/marketing/binding-the-loose-connections/</link>
		<comments>http://annholman.co.uk/marketing/binding-the-loose-connections/#comments</comments>
		<pubDate>Thu, 10 Jun 2010 12:50:24 +0000</pubDate>
		<dc:creator>Ann</dc:creator>
				<category><![CDATA[Brand]]></category>
		<category><![CDATA[Connection]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Future Trends]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Participation]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[business relationship]]></category>
		<category><![CDATA[change]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[business community]]></category>
		<category><![CDATA[business eco system]]></category>
		<category><![CDATA[competitive advantage]]></category>
		<category><![CDATA[competitiveness]]></category>
		<category><![CDATA[customers]]></category>
		<category><![CDATA[stakeholders]]></category>

		<guid isPermaLink="false">http://annholman.co.uk/?p=958</guid>
		<description><![CDATA[
If competitive advantage has nervously changed its position to one of constant innovation, talent and customer experience, how do we make a sustainable business out of a profusion of ideas?
A plethora of questions come to mind; How do we work co-operatively with competitors? How do we cope with &#8216;open&#8217; and &#8216;free&#8217; systems? How do we [...]]]></description>
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		<slash:comments>2</slash:comments>
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